{"title":"Baby","description":"","products":[{"product_id":"bianca-hanging-rabbit","title":"Bianca Hanging Rabbit","description":"\u003cspan data-mce-fragment=\"1\"\u003eDIMENSIONS: 33 CML | MATERIAL: FABRIC\u003c\/span\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":44638806769899,"sku":"6413545","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/products\/bianca-hanging-rabbit-306607.webp?v=1708388194"},{"product_id":"bailey-hanging-bunny","title":"Bailey Hanging Bunny","description":"\u003cspan data-mce-fragment=\"1\"\u003eDIMENSIONS: 15 CM L EACH | MATERIAL: FABRIC\u003c\/span\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":44638817845483,"sku":"Q047596","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/products\/bailey-hanging-bunny-907527.webp?v=1708388950"},{"product_id":"bella-hanging-bunny","title":"Bella Hanging Bunny","description":"\u003cspan data-mce-fragment=\"1\"\u003eDIMENSIONS: 15 CM L EACH | MATERIAL: FABRIC\u003c\/span\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":44638820663531,"sku":"A830141","price":29.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/products\/bella-hanging-bunny-287635.webp?v=1708388193"},{"product_id":"star-musical-let-it-be-blossom-lily-pink","title":"Musical Star \"Let it Be\" Blossom Lily Pink","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eA pretty little musical star (20cm) playing 'Let It Be '\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eCotton and poly cotton outer with all new fibre fill inner\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eMusical movement inside velcro closure back.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003ePull string to hear the tune 'Let It Be' play\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eNo batteries required\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eSoft toy can be used after musical movement removed\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eWhen being used as musical do not leave inside crib\/cot unattended with child\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Alimrose","offers":[{"title":"Regular","offer_id":45747248988395,"sku":"J600959","price":39.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/musical-star-let-it-be-blossom-lily-pink-391292.webp?v=1724314863"},{"product_id":"bib-chambray-blue-stripe","title":"Bib Chambray Blue Stripe","description":"\u003cp data-mce-fragment=\"1\"\u003eElevate your baby's mealtime with the Alimrose Bib Chambray Stripe, a harmonious blend of style and function. Made from soft double gauze fabric with an absorbent backing, this bib ensures both comfort and mess control. Here's what makes this bib exceptional:\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli data-mce-fragment=\"1\"\u003eChic Stripe Design: The cute stripe pattern adds a touch of sophistication, transforming every feeding into a stylish event.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAbsorbent Comfort: Crafted from soft double gauze fabric with an absorbent backing, this bib ensures your baby's comfort and prevents messes.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eConvenient Closure: The velcro closure at the back ensures easy on\/off, saving time and providing a secure fit for your baby.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAlimrose Bib Chambray Stripe is more than just a bib; it's a blend of style and functionality, designed to enhance your baby's dining experience. Whether at home or on the go, this bib brings elegance to every meal. Elevate mealtime today with this delightful bib. Order now and redefine style and ease in feeding.\u003c\/p\u003e","brand":"Alimrose","offers":[{"title":"Regular","offer_id":45747249643755,"sku":"G436346","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/bib-chambray-blue-stripe-731879.webp?v=1724314148"},{"product_id":"muslin-swaddle-starry-night-pink","title":"Muslin Swaddle Starry Night Pink","description":"\u003cp\u003e\u003cspan\u003eA beautifully soft cotton muslin swaddle generously sized at 120cm x 120cm.\u003c\/span\u003e\u003c\/p\u003e","brand":"Alimrose","offers":[{"title":"Regular","offer_id":45747262783723,"sku":"C128128","price":36.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/muslin-swaddle-starry-night-pink-578531.webp?v=1724314863"},{"product_id":"hair-clip-set-2-blossom-lilly-pink","title":"Hair Clip Set\/2 Blossom Lilly Pink","description":"\u003csection id=\"shopify-section-template--16091499659426__main\" class=\"shopify-section section\"\u003e\n\u003csection id=\"MainProduct-template--16091499659426__main\" class=\"page-width section-template--16091499659426__main-padding\" data-section=\"template--16091499659426__main\"\u003e\n\u003cdiv class=\"product product--large product--left product--thumbnail_slider product--mobile-show grid grid--1-col grid--2-col-tablet\"\u003e\n\u003cdiv class=\"product__info-wrapper grid__item\"\u003e\n\u003cdiv class=\"product__description rte quick-add-hidden\"\u003e\n\u003cp\u003eAlimrose hair clips make hair time super easy - secure hair away from your child's face with these beautiful clips or add them to complete a sweet outfit.\u003c\/p\u003e\n\u003cp\u003eThese clips here are made from beautiful, carefully chosen quality cotton fabric, and hand finished with love and care. The hair clips are pretty, simple and timeless. Wear them to the shops, wear  them to the park, don’t be afraid to play! The range is designed to be beautiful yet practical.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/section\u003e","brand":"Alimrose","offers":[{"title":"Regular","offer_id":45747363840235,"sku":"W928113","price":9.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/hair-clip-set2-blossom-lilly-pink-578224.webp?v=1724314528"},{"product_id":"beechwood-teether-ring-set-ether","title":"Beechwood Teether Ring Set Ether","description":"\u003cp\u003e\u003cspan\u003eSmooth natural beechwood teether ring set in a gorgeous ether colour. Features easy to grab shape with soft silicone beads to massage sore gums. Modern and practical! Clean with damp cloth, warm soapy water, rinse clean and pat dry. Comes in a cotton gift bag.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSmooth all natural beechwood harvested sustainably\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e100% food grade silicone beads \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEco-friendly\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNon-toxic\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFree from harmful leads, metals, BPA, chemicals \u0026amp; phthalates\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApprox 10cm tall\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGreat for little hands \u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTested to Australian \u0026amp; NZ Safety Standards.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45898319298795,"sku":"639228Q","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/beechwood-teether-ring-set-ether-242072.webp?v=1729169225"},{"product_id":"beechwood-teether-ring-set-cinnamon","title":"Beechwood Teether Ring Set Cinnamon","description":"\u003cp\u003e\u003cspan\u003eSmooth natural beechwood teether ring set in a gorgeous cinnamon colour. Features easy to grab shape with soft silicone beads to massage sore gums. Modern and practical! Clean with damp cloth, warm soapy water, rinse clean and pat dry. Comes in a cotton gift bag.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSmooth all natural beechwood harvested sustainably\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e100% food grade silicone beads \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEco-friendly\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNon-toxic\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFree from harmful leads, metals, BPA, chemicals \u0026amp; phthalates\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApprox 10cm tall\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGreat for little hands \u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTested to Australian \u0026amp; NZ Safety Standards.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45898320314603,"sku":"940993H","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/beechwood-teether-ring-set-cinnamon-368342.webp?v=1729169225"},{"product_id":"beechwood-teether-ring-set-sage","title":"Beechwood Teether Ring Set Sage","description":"\u003cp\u003e\u003cspan\u003eSmooth natural beechwood teether ring set in a gorgeous sage colour. Features easy to grab shape with soft silicone beads to massage sore gums. Modern and practical! Clean with damp cloth, warm soapy water, rinse clean and pat dry. Comes in a cotton gift bag.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSmooth all natural beechwood harvested sustainably\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e100% food grade silicone beads \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEco-friendly\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNon-toxic\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFree from harmful leads, metals, BPA, chemicals \u0026amp; phthalates\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApprox 10cm tall\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGreat for little hands \u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTested to Australian \u0026amp; NZ Safety Standards.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45898322477291,"sku":"J048203","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/beechwood-teether-ring-set-sage-907491.webp?v=1729169225"},{"product_id":"beechwood-teether-ring-set-petal","title":"Beechwood Teether Ring Set Petal","description":"\u003cp\u003e\u003cspan\u003eSmooth natural beechwood teether ring set in a gorgeous petal colour. Features easy to grab shape with soft silicone beads to massage sore gums. Modern and practical! Clean with damp cloth, warm soapy water, rinse clean and pat dry. Comes in a cotton gift bag.\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSmooth all natural beechwood harvested sustainably\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e100% food grade silicone beads \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEco-friendly\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNon-toxic\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFree from harmful leads, metals, BPA, chemicals \u0026amp; phthalates\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApprox 10cm tall\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGreat for little hands \u003cbr\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTested to Australian \u0026amp; NZ Safety Standards.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45898324279531,"sku":"9254530","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/beechwood-teether-ring-set-petal-951661.webp?v=1729169225"},{"product_id":"muslin-swaddle-blue-check","title":"Muslin Swaddle Blue Check","description":"\u003cp\u003e\u003cspan\u003eA beautifully soft cotton muslin swaddle generously sized at 120cm x 120cm.\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45898324607211,"sku":"X438243","price":36.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/muslin-swaddle-blue-check-754305.webp?v=1729170045"},{"product_id":"lamby-squeaker-white-linen-spot","title":"Lamby Squeaker White Linen Spot","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eA cute lamby hand squeaker toy. Squeaks easily when gently shaken or squeezed. A beautifully made safe toy that is perfect for young babies to explore their grasp reflex from birth \u0026amp; then later at around 4-5 months they are delighted by the squeaking sound \u0026amp; will learn to squeak independently by watching you. Squeakers are a great distraction toy! An absolute must-have in the baby bag!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eFeatures:  \u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eCotton and poly cotton outer\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eGreat for little hands\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eCute squeaking noise when shaken or squeezed\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eSuitable from 3 months\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eSpot clean \u0026amp; dry upside down so any water drains out the mechanism inside\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45898325229803,"sku":"256310S","price":24.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/lamby-squeaker-white-linen-spot-180705.webp?v=1729169865"},{"product_id":"scallop-bib-sweet-marigold","title":"Scallop Bib Sweet Marigold","description":"\u003cp data-mce-fragment=\"1\"\u003eOur Alimrose Scallop Bibs have been dressing up little outfits for years and are the sweetest bibs around.\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBeautiful cotton with embroidered edge\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCotton absorbent backing\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVelcro fastening for gentle safe closure behind neck\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMachine washable\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45996221792491,"sku":"A683211","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/scallop-bib-sweet-marigold-791047.webp?v=1732718837"},{"product_id":"leni-lamb-ivory","title":"Leni Lamb Ivory","description":"\u003cp\u003eBeautiful, soft Alimrose Leni Lamby in Ivory. A lovely addition to any child's room or baby nursery. The perfect size for cuddles, playtime, picnics, tea parties, or as a special keepsake gift.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSize: 26cm H x 17cm W (excluding ears)\u003c\/li\u003e\n\u003cli\u003eAge: 3 months+\u003c\/li\u003e\n\u003cli\u003eColour: Ivory\u003c\/li\u003e\n\u003cli\u003eBeautiful soft curly faux fur fabric.\u003c\/li\u003e\n\u003cli\u003eCute little lamb tail.\u003c\/li\u003e\n\u003cli\u003eLovely soft ears.\u003c\/li\u003e\n\u003cli\u003eThis Alimrose plush toy has weighted beads inside to help it sit upright. The plastic beads are enclosed within an inner bag for extra safety.\u003c\/li\u003e\n\u003cli\u003eThe perfect gift or special keepsake.\u003c\/li\u003e\n\u003cli\u003eHighest quality craftmanship.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45996222382315,"sku":"2707007","price":44.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/leni-lamb-ivory-531938.jpg?v=1732718654"},{"product_id":"baby-bunny-stick-rattle-sweet-marigold","title":"Baby Bunny Stick Rattle Sweet Marigold","description":"\u003cp\u003eA perfect first rattle for tiny hands. Lightweight and safe for mouthing all whilst looking super cute!\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCotton handle.\u003c\/li\u003e\n\u003cli\u003eGentle rattling noise when shaken\u003c\/li\u003e\n\u003cli\u003eSuitable from 3 months\u003c\/li\u003e\n\u003cli\u003eSpot clean or gentle hand wash.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":45996223889643,"sku":"1384913","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/baby-bunny-stick-rattle-sweet-marigold-650661.webp?v=1732717711"},{"product_id":"muslin-swaddle-starry-night-baby-blue","title":"Muslin Swaddle Starry Night Baby Blue","description":"\u003cp\u003e\u003cspan\u003eA beautifully soft cotton muslin swaddle generously sized at 120cm x 120cm. \u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46046242242795,"sku":"3208823","price":36.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/muslin-swaddle-starry-night-baby-blue-577352.webp?v=1734725355"},{"product_id":"kids-carry-case-set-3-french-garden","title":"Kids Carry Case Set\/3 - French Garden","description":"\u003cp\u003e\u003cspan\u003eGorgeous floral set of suitcase sets. Perfect for decor or play time!\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003eLarge 29cm x 19.5cm x 9.5cm. Medium 25cm x 18cm x 8cm. Small 20cm x 14.5cm x 7.5cm\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"SET\/3","offer_id":46046242963691,"sku":"321730R","price":69.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/kids-carry-case-set3-french-garden-150965.webp?v=1734725095"},{"product_id":"sasha-rabbit-hanging","title":"SASHA RABBIT HANGING","description":"\u003cp\u003eDIMENSIONS: 24 X 1 X 28 CM | MATERIAL: FABRIC\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46176785236203,"sku":"EES006A","price":29.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/sasha-rabbit-hanging-201056.jpg?v=1740485718"},{"product_id":"ella-bear","title":"Ella Bear","description":"\u003cp\u003e\u003cspan\u003eElla Bear is the perfect companion for newborns and toddlers! Made from 100% cotton and child-safe trimmings, little ones will love the feel of her irresistibly soft fur, making it great for cuddles. Ella, in her adorable outfit, loves going on adventures and can be carried around by her fluffy limbs, which are the perfect size for little hands to hold.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e15x30x10cm \u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46260090470635,"sku":"232765L","price":59.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/ella-bear-619710.jpg?v=1741811399"},{"product_id":"ethan-bear","title":"Ethan Bear","description":"\u003cdiv class=\"woocommerce-product-details__short-description\"\u003e\n\u003cp\u003eEthan Bear is the perfect companion for newborns and toddlers! Made from 100% cotton and child-safe trimmings, little ones will love the feel of its irresistibly soft fur, making it great for cuddles. Ethan, in his adorable outfit, loves going on adventures and can be carried around by its fluffy limbs, which are the perfect size for little hands to hold.\u003c\/p\u003e\n\u003cp\u003e30x15x10cm \u003c\/p\u003e\n\u003c\/div\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46260091683051,"sku":"816054R","price":59.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/ethan-bear-375285.jpg?v=1741811398"},{"product_id":"bunny-romper","title":"Bunny Romper","description":"\u003cp\u003eGet ready for an adorable Easter morning with our Bunny Romper! Made with the softest fabric, it's perfect for your little one to hop into. With its cute bunny design, it's sure to bring smiles and make memories. Don't miss out on this must-have for your little Easter bunny!\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur baby rompers are made from 100% cotton, featuring a charming hand-illustrated bunny design. Designed in Australia, they are soft and breathable, perfect for play and comfort, adding a touch of whimsy to everyday wear. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: 100% Muslin Cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCare Instructions: \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% Muslin cotton\u003c\/li\u003e\n\u003cli\u003eWash 30°C\u003c\/li\u003e\n\u003cli\u003eDry flat or Low tumble\u003c\/li\u003e\n\u003cli\u003eDo not bleach\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"3-6M","offer_id":46260099055851,"sku":"7705426","price":49.99,"currency_code":"AUD","in_stock":false},{"title":"6-12M","offer_id":46260099088619,"sku":"P827428","price":49.99,"currency_code":"AUD","in_stock":false},{"title":"12-18M","offer_id":46260099121387,"sku":"6052553","price":49.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/bunny-romper-301857.webp?v=1741728566"},{"product_id":"bunny-shirt-short-set","title":"Bunny Shirt \u0026 Short Set","description":"\u003cp\u003eGet ready for Easter morning with our Bunny Shirt \u0026amp; Short Set! This adorable set features a playful bunny design on a comfortable and lightweight shirt, paired with soft and breathable shorts. Perfect for those early morning egg hunts and family gatherings. \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur kids' shirt and short sets are made from 100% cotton, with hand-illustrated designs and a sweet scallop collar that give them a timeless, vintage feel. Designed with love in Australia, they’re perfect for both Pyjamas or a special day out.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMaterial: \u003c\/span\u003eShirt: 100% Crinkle muslin Cotton with scalloped collar \/\/ Shorts: 100% Crinkle muslin Cotton\u003c\/p\u003e\n\u003cp\u003eCare Instructions:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% Crinkle muslin Cotton\u003c\/li\u003e\n\u003cli\u003eWash cold \/ 30°C\u003c\/li\u003e\n\u003cli\u003eDry flat or Low tumble\u003c\/li\u003e\n\u003cli\u003eDo not bleach\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"3-6MTH","offer_id":46260102988011,"sku":"115047W","price":69.99,"currency_code":"AUD","in_stock":true},{"title":"6-12MTH","offer_id":46260103020779,"sku":"513796R","price":69.99,"currency_code":"AUD","in_stock":true},{"title":"2YRS","offer_id":46260103053547,"sku":"N463540","price":69.99,"currency_code":"AUD","in_stock":true},{"title":"3YRS","offer_id":46260103086315,"sku":"314009A","price":69.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/bunny-shirt-short-set-321055.webp?v=1741728568"},{"product_id":"mouse-muslin-swaddle","title":"Mouse Muslin Swaddle","description":"\u003cp\u003e\u003cspan\u003eOur Swaddles are the perfect blend of vintage style and comfort. Hand painted in Australia with love. Made to keep your little one cozy and secure, our swaddles are ideal for newborns, babies or for gifting. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesigned by hand:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eOur baby swaddles are designed in Australia, combining functionality with classic style, inspired by days gone by.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComfort:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eCrafted from the softest organic cottons to ensure soft comfort and promote peaceful sleep for your baby.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBreathable:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMade with breathable materials to prevent overheating and keep your baby safe and snug.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdorable Patterns:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eAvailable in a variety of gender-neutral patterns and colors inspired by vintage, calming colours. \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eOur simple design makes wrapping your baby quick and easy, we made them bigger than usual swaddles so they last bub longer.\u003cspan\u003e \u003c\/span\u003eBecause of their size, they can also be used as a crib sheet for when they are big enough to sleep with bedding. Perfect for new parents, or for a gift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eIdeal for swaddling, nursing, stroller cover, or as a light-weight blanket for on-the-go.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eMaterial: \u003cspan\u003e100% Organic Cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDimensions: \u003c\/span\u003e120cm x 120cm. We designed larger. So they last you longer and can be used as your little one grows.\u003c\/p\u003e\n\u003cp\u003eCare Instructions: \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% Organic Cotton\u003c\/li\u003e\n\u003cli\u003eWash 30°C\u003c\/li\u003e\n\u003cli\u003eDry flat or Low tumble\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46260113473771,"sku":"S579751","price":59.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/mouse-muslin-swaddle-562596.webp?v=1741728567"},{"product_id":"blue-floral-muslin-swaddle","title":"Blue Floral Muslin Swaddle","description":"\u003cp\u003e\u003cspan\u003eOur Swaddles are the perfect blend of vintage style and comfort. Hand painted in Australia with love. Made to keep your little one cozy and secure, our swaddles are ideal for newborns, babies or for gifting. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesigned by hand:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eOur baby swaddles are designed in Australia, combining functionality with classic style, inspired by days gone by.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComfort:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eCrafted from the softest organic cottons to ensure soft comfort and promote peaceful sleep for your baby.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBreathable:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMade with breathable materials to prevent overheating and keep your baby safe and snug.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdorable Patterns:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eAvailable in a variety of gender-neutral patterns and colors inspired by vintage, calming colours. \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEasy to Use:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eOur simple design makes wrapping your baby quick and easy, we made them bigger than usual swaddles so they last bub longer.\u003cspan\u003e \u003c\/span\u003eBecause of their size, they can also be used as a crib sheet for when they are big enough to sleep with bedding. Perfect for new parents, or for a gift\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eIdeal for swaddling, nursing, stroller cover, or as a light-weight blanket for on-the-go.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e100% Organic Cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDimensions: 120cm x 120cm\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46483413631211,"sku":"9148007","price":59.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/blue-floral-muslin-swaddle-914070.webp?v=1749082682"},{"product_id":"farm-fun-duck","title":"Farm Fun Duck","description":"\u003cp\u003e\u003cspan\u003eMade from ultra-plush fabrics and child-safe trimmings, this toy from Jiggle \u0026amp; Giggle makes the perfect gift for toddlers and newborns. This adorable duck also loves going on adventures and can be carried around by its big floppy wings which are the perfect size for little hands to hold.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis product is compliant with the Australian Safety Standard: AS\/NZS ISO8124 part 1,2,3\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSuitable for ages 0+\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eDimensions: 17 x 31 x 19 cm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eMaterial: Polyester, Cotton\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46523868184811,"sku":"F781668","price":59.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/farm-fun-duck-319238.webp?v=1750530302"},{"product_id":"little-meadows-sheep-beanie","title":"Little Meadows Sheep Beanie","description":"\u003cdiv class=\"woocommerce-product-details__short-description\"\u003e\n\u003cp\u003eMade from 100% cotton, the Little Meadows Knit Beanie not only keeps little ones warm but also adds a touch of charm with adorable little ears and a playful sheep design. Elevate the style of little ones and keep them snug with this irresistibly cute beanie.\u003c\/p\u003e\n\u003cp\u003eProduct Dimensions (L x W): 18.5cm x 18cm\u003c\/p\u003e\n\u003cp\u003eMaterial: Cotton\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46523868807403,"sku":"8379290","price":39.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/little-meadows-sheep-beanie-558528.jpg?v=1750530302"},{"product_id":"bow-booties-blossom-lily-pink","title":"Bow Booties Blossom Lily Pink","description":"\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eThe cutest little slippers you ever did see! Made from soft cotton fabric with a soft grip sole. Measuring 10cm in length suitable for newborn - 6 months approx.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eA sweet bow on each slipper\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eSoft grip sole \u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eMachine washable\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46555822031083,"sku":"758146Z","price":29.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/bow-booties-blossom-lily-pink-1581883.webp?v=1754729548"},{"product_id":"charlie-baby-bear-oatmeal","title":"Charlie Baby Bear Oatmeal","description":"\u003cp\u003e\u003cspan\u003eCharlie Sherpa Baby Bear is so soft \u0026amp; cuddly ready for any adventures and making sleep time a dream. Suitable from birth.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eFeatures:  \u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"disc\"\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eSoft oatmeal sherpa fur fabric\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003ePellets in bottom and feet   \u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003e27cm\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003e\u003cspan\u003eSuitable from birth\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46555822653675,"sku":"F871371","price":44.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/charlie-baby-bear-oatmeal-6013653.webp?v=1754729550"},{"product_id":"sherpa-bear-bib-oatmeal","title":"Sherpa Bear Bib Oatmeal","description":"\u003cp\u003eAlimrose bibs have been making mealtime cute for decades and this new bib will not disappoint! Cutest sherpa bear applique.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePolycotton bib with applique design\u003c\/li\u003e\n\u003cli\u003eCotton absorbent backing\u003c\/li\u003e\n\u003cli\u003eVelcro fastening for gentle safe closure behind neck\u003c\/li\u003e\n\u003cli\u003eMachine washable\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46555823112427,"sku":"7533710","price":19.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/sherpa-bear-bib-oatmeal-3227324.webp?v=1754729548"},{"product_id":"muslin-swaddle-large-daisies","title":"Muslin Swaddle Large Daisies","description":"\u003cp data-start=\"0\" data-end=\"72\" class=\"\"\u003e\u003cstrong data-start=\"0\" data-end=\"70\"\u003eAlimrose Muslin Swaddles – Soft, Stylish \u0026amp; Made for Snuggles! 💫👶\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"74\" data-end=\"315\" class=\"\"\u003eWrap your little one in comfort and style with\u003cspan\u003e \u003c\/span\u003e\u003cem data-start=\"121\" data-end=\"147\"\u003eAlimrose Muslin Swaddles\u003c\/em\u003e. Made from the softest cotton muslin and featuring\u003cspan\u003e \u003c\/span\u003e\u003cem data-start=\"199\" data-end=\"226\"\u003egorgeous signature prints\u003c\/em\u003e, these generously sized swaddles (120cm x 120cm) are a must-have for every new parent.\u003c\/p\u003e\n\u003cp data-start=\"317\" data-end=\"690\" class=\"\"\u003e\u003cstrong data-start=\"317\" data-end=\"330\"\u003eFeatures:\u003c\/strong\u003e\u003cbr data-start=\"330\" data-end=\"333\"\u003e✔\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"335\" data-end=\"364\"\u003eSuper Soft Cotton Muslin:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eGentle on delicate newborn skin.\u003cbr data-start=\"397\" data-end=\"400\" data-is-only-node=\"\"\u003e✔\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"402\" data-end=\"423\"\u003eGenerously Sized:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e120cm x 120cm – perfect for swaddling, nursing, pram covers \u0026amp; more.\u003cbr data-start=\"491\" data-end=\"494\"\u003e✔\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"496\" data-end=\"517\"\u003eBeautiful Prints:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eStylish designs that make a statement.\u003cbr data-start=\"556\" data-end=\"559\"\u003e✔\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"561\" data-end=\"575\"\u003eEasy Care:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eMachine washable for everyday use.\u003cbr data-start=\"610\" data-end=\"613\"\u003e✔\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-start=\"615\" data-end=\"636\"\u003eThe Perfect Gift:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eA thoughtful and practical present for any newborn.\u003c\/p\u003e\n\u003cp data-start=\"692\" data-end=\"904\" class=\"\"\u003eVersatile, breathable, and oh-so-lovely,\u003cspan\u003e \u003c\/span\u003e\u003cem data-start=\"733\" data-end=\"759\"\u003eAlimrose Muslin Swaddles\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eare the ultimate baby essential – ideal for wrapping, snuggling, and everything in between. A gorgeous gift that will be loved from day one!\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46693744836843,"sku":"546671D","price":36.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/muslin-swaddle-large-daisies-2343275.webp?v=1756521467"},{"product_id":"scrunchie-sweet-marigold-1","title":"Scrunchie Sweet Marigold","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eAlimrose Hair Scrunchie – A Sweet Floral Touch for Every Outfit! \u003c\/span\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003cspan\u003e🌸✨\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAdd a touch of charm to any hairstyle with the Alimrose Hair Scrunchie! Made from soft cotton in a beautiful floral print, this adorable hair tie is perfect for everyday wear. Designed to coordinate beautifully with our floral dolls and accessories, it’s the perfect finishing touch for little fashionistas.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFeatures:\u003c\/span\u003e\u003c\/strong\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e·         \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eSoft Cotton Fabric:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Gentle on hair and comfortable to wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e·         \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eBeautiful Floral Print:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e A sweet and stylish accessory.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e·         \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ePerfect Match:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Coordinates with our floral dolls and accessories.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e·         \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eVersatile \u0026amp; Fun:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Ideal for ponytails, buns, or wrist wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA must-have for little ones who love pretty details, the Alimrose Hair Scrunchie is the perfect blend of practicality and style. \u003c\/span\u003e\u003cspan\u003e🌿🎀💕\u003c\/span\u003e\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46700328091883,"sku":"M878860","price":9.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/scrunchie-sweet-marigold-3817469.webp?v=1755828714"},{"product_id":"squirrel-babygrow","title":"Squirrel Babygrow","description":"\u003cp data-end=\"89\" data-start=\"0\"\u003eCotton Squirrel Babygrow – 100% Cotton | Hand-Illustrated \u0026amp; Designed in Australia\u003c\/p\u003e\n\u003cp data-end=\"404\" data-start=\"91\"\u003eWrap your little one in comfort with our cotton babygrow, crafted from 100% jersey cotton for a luxuriously soft, breathable, and gentle feel against delicate skin. Designed in Australia, our babygrows features hand-illustrated designs, bringing a touch of whimsy and nostalgia to everyday wear.\u003c\/p\u003e\n\u003cp data-end=\"675\" data-start=\"406\"\u003eWith a snug yet flexible fit, our cotton babygrows allows for easy movement, making it perfect for both playtime and sleep. The natural breathability of jersey cotton ensures your baby stays cosy without overheating, making it a must-have for newborn clothing.\u003c\/p\u003e\n\u003cp data-end=\"993\" data-start=\"677\"\u003eAn ideal choice for baby shower gifts and newborn gifting, this timeless piece pairs beautifully with our\u003cspan\u003e \u003c\/span\u003ematching swaddle wraps\u003cspan\u003e \u003c\/span\u003efor a coordinated set.\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"993\" data-start=\"677\"\u003e\u003cstrong\u003eMaterials:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"993\" data-start=\"677\"\u003e\u003cspan\u003e100% Jersey Cotton\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"993\" data-start=\"677\"\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"993\" data-start=\"677\"\u003e\u003cspan\u003eComes in sizes from newborn to 12-18 Months. Please note our sizes are slightly larger.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"993\" data-start=\"677\"\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% Jersey\u003c\/li\u003e\n\u003cli\u003eWash 30°C\u003c\/li\u003e\n\u003cli\u003eDry flat or Low tumble\u003c\/li\u003e\n\u003cli\u003eDo not bleach\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSize Guide:\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable height=\"485\" style=\"width: 80.0832%; height: 423px;\" id=\"Avada-SC__Table\" class=\"Avada-SC__Table\"\u003e\n\u003cthead\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003cth style=\"width: 28.3108%; height: 39.1875px;\" class=\"Avada-SC__TableTitle\"\u003eSize\u003c\/th\u003e\n\u003cth style=\"width: 18.6544%; height: 39.1875px;\" class=\"Avada-SC__TableTitle\"\u003eNewborn (0000)\u003c\/th\u003e\n\u003cth style=\"width: 12.5094%; height: 39.1875px;\" class=\"Avada-SC__TableTitle\"\u003e0-3M (000)\u003c\/th\u003e\n\u003cth style=\"width: 10.7537%; height: 39.1875px;\" class=\"Avada-SC__TableTitle\"\u003e3-6M (00)\u003c\/th\u003e\n\u003cth style=\"width: 10.7537%; height: 39.1875px;\" class=\"Avada-SC__TableTitle\"\u003e6-12M (0)\u003c\/th\u003e\n\u003cth style=\"width: 16.8987%; height: 39.1875px;\" class=\"Avada-SC__TableTitle\"\u003e12-18M \/ 1 year\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 166.677px;\"\u003e\n\u003ctd style=\"width: 28.3108%; height: 166.677px;\" class=\"\"\u003eBabygrows: Chest  (cm)\u003c\/td\u003e\n\u003ctd style=\"width: 18.6544%; height: 166.677px;\" class=\"\"\u003e22\u003c\/td\u003e\n\u003ctd style=\"width: 12.5094%; height: 166.677px;\" class=\"\"\u003e23\u003c\/td\u003e\n\u003ctd style=\"width: 10.7537%; height: 166.677px;\" class=\"\"\u003e24\u003c\/td\u003e\n\u003ctd style=\"width: 10.7537%; height: 166.677px;\" class=\"\"\u003e25\u003c\/td\u003e\n\u003ctd style=\"width: 16.8987%; height: 166.677px;\" class=\"\"\u003e26\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 166.677px;\"\u003e\n\u003ctd style=\"width: 28.3108%; height: 166.677px;\" class=\"\"\u003eBabygrows: Height (cm)\u003c\/td\u003e\n\u003ctd style=\"width: 18.6544%; height: 166.677px;\" class=\"\"\u003e50\u003c\/td\u003e\n\u003ctd style=\"width: 12.5094%; height: 166.677px;\" class=\"\"\u003e53\u003c\/td\u003e\n\u003ctd style=\"width: 10.7537%; height: 166.677px;\" class=\"\"\u003e56\u003c\/td\u003e\n\u003ctd style=\"width: 10.7537%; height: 166.677px;\" class=\"\"\u003e61\u003c\/td\u003e\n\u003ctd style=\"width: 16.8987%; height: 166.677px;\" class=\"\"\u003e65\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Pure Apotheca","offers":[{"title":"NEWBORN","offer_id":46991586394347,"sku":"X351253","price":59.99,"currency_code":"AUD","in_stock":true},{"title":"0-3M","offer_id":46991586427115,"sku":"5739735","price":59.99,"currency_code":"AUD","in_stock":true},{"title":"3-6M","offer_id":46991586459883,"sku":"R449576","price":59.99,"currency_code":"AUD","in_stock":false},{"title":"6-12M","offer_id":46991586492651,"sku":"W858876","price":59.99,"currency_code":"AUD","in_stock":true},{"title":"12-18M","offer_id":46991586525419,"sku":"6709647","price":59.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/squirrel-babygrow-8379732.webp?v=1761565596"},{"product_id":"christmas-friends-short-t-shirt-set","title":"Christmas Friends Short \u0026 T-shirt Set","description":"\u003cp data-end=\"603\" data-start=\"291\"\u003eOur Kids’ Shirt and Short Sets are lovingly made from 100% cotton, combining comfort, style, and a touch of nostalgia. Featuring our hand-illustrated designs and a sweet scallop collar, these sets have a timeless, vintage-inspired charm that makes them truly special.\u003c\/p\u003e\n\u003cp data-end=\"859\" data-start=\"605\"\u003eDesigned with love in Australia, they’re perfect for daywear or dreamy nights  - soft enough for sleep, yet stylish enough for a special outing. Lightweight and breathable they’re a beautiful blend of practicality and classic design.\u003c\/p\u003e\n\u003cp data-end=\"859\" data-start=\"605\"\u003e\u003cstrong\u003eMaterials:\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eShirt: 100% Crinkle muslin Cotton with scalloped collar\u003c\/p\u003e\n\u003cp\u003eShorts: 100% Crinkle muslin Cotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eComes in sizes from 6 - 12M to 3 years.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% Crinkle muslin Cotton\u003c\/li\u003e\n\u003cli\u003eWash cold \/ 30°C\u003c\/li\u003e\n\u003cli\u003eDry flat or Low tumble\u003c\/li\u003e\n\u003cli\u003eDo not bleach\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSize Guide:\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable id=\"Avada-SC__Table\" class=\"Avada-SC__Table\" style=\"width: 100.059%; height: 156.75px;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd class=\"\" style=\"width: 38.513%; height: 19.5938px;\"\u003eShirts: Chest   (cm)\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 14.3974%; height: 19.5938px;\"\u003e27\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 19.6164%; height: 19.5938px;\"\u003e28\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 12.9577%; height: 19.5938px;\"\u003e29\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 12.9577%; height: 19.5938px;\"\u003e31\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd class=\"\" style=\"width: 38.513%; height: 19.5938px;\"\u003eShirts Height (cm)\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 14.3974%; height: 19.5938px;\"\u003e33\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 19.6164%; height: 19.5938px;\"\u003e35\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 12.9577%; height: 19.5938px;\"\u003e38\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 12.9577%; height: 19.5938px;\"\u003e40\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd class=\"\" style=\"width: 38.513%; height: 39.1875px;\"\u003eShorts: Waist stretched(cm)\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 14.3974%; height: 39.1875px;\"\u003e30\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 19.6164%; height: 39.1875px;\"\u003e32\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 12.9577%; height: 39.1875px;\"\u003e34\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 12.9577%; height: 39.1875px;\"\u003e36\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.5938px;\"\u003e\n\u003ctd class=\"has-hover\" style=\"width: 38.513%; height: 19.5938px;\"\u003eShorts: Length (cm)\u003c\/td\u003e\n\u003ctd class=\"has-hover\" style=\"width: 14.3974%; height: 19.5938px;\"\u003e20\u003c\/td\u003e\n\u003ctd class=\"has-hover\" style=\"width: 19.6164%; height: 19.5938px;\"\u003e21\u003c\/td\u003e\n\u003ctd class=\"has-hover\" style=\"width: 12.9577%; height: 19.5938px;\"\u003e22\u003c\/td\u003e\n\u003ctd class=\"has-hover\" style=\"width: 12.9577%; height: 19.5938px;\"\u003e23\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003cthead\u003e\n\u003ctr style=\"height: 58.7812px;\"\u003e\n\u003cth class=\"Avada-SC__TableTitle\" style=\"width: 38.513%; height: 58.7812px;\"\u003eSize\u003c\/th\u003e\n\u003cth class=\"Avada-SC__TableTitle\" style=\"width: 14.3974%; height: 58.7812px;\"\u003e6-12M (0)\u003c\/th\u003e\n\u003cth class=\"Avada-SC__TableTitle\" style=\"width: 19.6164%; height: 58.7812px;\"\u003e12-18M \/ 1 year\u003c\/th\u003e\n\u003cth class=\"Avada-SC__TableTitle\" style=\"width: 12.9577%; height: 58.7812px;\"\u003e2 Years\u003c\/th\u003e\n\u003cth class=\"Avada-SC__TableTitle\" style=\"width: 12.9577%; height: 58.7812px;\"\u003e3 Years\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Pure Apotheca","offers":[{"title":"3-6M","offer_id":46991587016939,"sku":"F874212","price":79.99,"currency_code":"AUD","in_stock":true},{"title":"6-12M","offer_id":46991587049707,"sku":"925898E","price":79.99,"currency_code":"AUD","in_stock":true},{"title":"2Y","offer_id":46991587082475,"sku":"Q087771","price":79.99,"currency_code":"AUD","in_stock":true},{"title":"3Y","offer_id":46991587115243,"sku":"335485M","price":79.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/christmas-friends-short-t-shirt-set-6201363.webp?v=1761565595"},{"product_id":"duck-cotton-dress","title":"Duck Cotton Dress","description":"\u003cp\u003e\u003cspan\u003eThis charming dress features a hand-illustrated duck pattern, inspired by days gone by. the silhouette is a reminder of simple times of picking flowers and childhood dreaming. Made from 100% organic muslin, it’s soft and breathable, with a delicate laced scallop collar that adds a touch of timeless elegance. Perfect for capturing the nostalgia of times passed.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eOur sizes are slightly larger.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterials:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e100% Muslin Cotton with Muslin cotton lining\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSize Guide:\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable id=\"Avada-SC__Table\" class=\"Avada-SC__Table\" style=\"width: 100.059%; height: 117.562px;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003cth class=\"Avada-SC__TableTitle\" style=\"width: 65.8681%; height: 39.1875px;\"\u003eSize\u003c\/th\u003e\n\u003cth class=\"Avada-SC__TableTitle\" style=\"width: 33.8339%; height: 39.1875px;\"\u003e2 Years\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd class=\"\" style=\"width: 65.8681%; height: 39.1875px;\"\u003eDress: Chest (cm)\u003c\/td\u003e\n\u003ctd class=\"\" style=\"width: 33.8339%; height: 39.1875px;\"\u003e29\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd class=\"has-hover\" style=\"width: 65.8681%; height: 39.1875px;\"\u003eDress: Length (cm)\u003c\/td\u003e\n\u003ctd class=\"has-hover\" style=\"width: 33.8339%; height: 39.1875px;\"\u003e54\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003ePlease note our sizes are slightly larger.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare Instructions:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e100% Muslin Cotton\u003c\/li\u003e\n\u003cli\u003eWash 30°C\u003c\/li\u003e\n\u003cli\u003eDry flat or Low tumble\u003c\/li\u003e\n\u003cli\u003eDo not bleach\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":46991587508459,"sku":"593285H","price":89.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/duck-cotton-dress-2yrs-3823757.webp?v=1761565598"},{"product_id":"lamby-musical-cream","title":"Lamby Musical Cream","description":"\u003cp\u003eIntroduce Your Little One to the Magic of Melody with the Alimrose Lamb Musical  \u003c\/p\u003e\n\u003cp\u003eSweet, soft, and serenely classic, the Alimrose Lamb Musical is a timeless addition to any nursery. With its gentle tune and elegant design, this lamb is more than a toy—it’s a cherished keepsake to treasure for years.  \u003c\/p\u003e\n\u003cp\u003eWhy You’ll Fall in Love with the Alimrose Lamb Musical:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTimeless Design: Crafted with soft ivory fleece, it’s as cuddly as it is classic. \u003c\/li\u003e\n\u003cli\u003eSoothing Melody: Plays the beloved tune \"Let It Be\", bringing comfort and calm to your baby.  \u003c\/li\u003e\n\u003cli\u003eVersatile Fun:The removable musical movement allows you to transform it into a plush toy for endless cuddles.  \u003c\/li\u003e\n\u003cli\u003ePerfectly Sized: Standing at 6” tall, it’s ideal for little hands and perfect for gifting.\u003c\/li\u003e\n\u003cli\u003eA Nursery Essential: A beautiful keepsake that combines elegance and practicality, making it a nursery must-have.\u003c\/li\u003e\n\u003cli\u003eMusical movement inside velcro closure at back.\u003c\/li\u003e\n\u003cli\u003ePull string to hear the tune 'Let It Be' play\u003c\/li\u003e\n\u003cli\u003eNo batteries required\u003c\/li\u003e\n\u003cli\u003eWhen being used as musical do not leave inside crib\/cot unattended with child\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCreate special moments and lasting memories with the Alimrose Lamb Musical—where classic charm meets heartfelt melody. \u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320489787627,"sku":"985570T","price":39.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/lamby-musical-cream-2760643.webp?v=1767883505"},{"product_id":"odette-kitty-squeaker-sweet-marigold","title":"Odette Kitty Squeaker Sweet Marigold","description":"\u003cp\u003eA gorgeous kitty squeaker toy. Squeaks easily when gently shaken or squeezed. A beautifully made safe toy that is perfect for young babies to explore their grasp reflex from birth \u0026amp; then later at around 4-5 months they are delighted by the squeaking sound \u0026amp; will learn to squeak independently by watching you. Squeakers are a great distraction toy! An absolute must-have in the baby bag!\u003c\/p\u003e\n\u003cp\u003eFeatures:  \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eCotton and poly cotton outer\u003c\/li\u003e\n\u003cli\u003eGreat for little hands\u003c\/li\u003e\n\u003cli\u003eCute squeaking noise when shaken or squeezed\u003c\/li\u003e\n\u003cli\u003eSuitable from 3 months\u003c\/li\u003e\n\u003cli\u003eSpot clean \u0026amp; dry upside down so any water drains out the mechanism inside\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320489918699,"sku":"H849096","price":24.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/odette-kitty-squeaker-sweet-marigold-3908662.webp?v=1767883505"},{"product_id":"kids-carry-case-set-3-pale-pink-gold-spot","title":"Kids Carry Case Set\/3 - Pale Pink Gold Spot","description":"\u003cp\u003eDiscover the Alimrose Kids Carry Case Set, a versatile and captivating solution for your child's storage needs. Designed to be light enough for little hands yet elegant enough for keepsake storage, this set comes with the added benefit of nesting style for convenient shipping and storage. \u003cbr\u003e\u003cbr\u003eLight for Little Hands: Crafted with little hands in mind, this carry case set is easy to handle, allowing your child to carry their treasures with ease and confidence.\u003cbr\u003e\u003cbr\u003eBeautiful Keepsake Storage: The enchanting gingham design adds a touch of elegance, making these cases perfect not just for everyday storage but also for treasured keepsakes that can be cherished for years to come.\u003cbr\u003e\u003cbr\u003eNesting Style: Designed to nest within each other, these cases offer a smart and space-efficient solution for both shipping and storage, ensuring they fit seamlessly into your child's space.\u003cbr\u003e\u003cbr\u003eThe Alimrose Kids Carry Case Set isn't just storage; it's a stylish accessory that adds a touch of charm to your child's world. From playdates to organizing toys, this set is a versatile solution that offers both practicality and aesthetics. Elevate your child's storage experience with this delightful set. Order now and introduce elegance and functionality to their space.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eLargest size 29cm x 19.5cm x 9.5cm\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMedium size 25cm x 18cm x 8cm\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSmall size 20cm x 14.5cm x 7.5cm\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHeavy cardboard \u0026amp; metal handles\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHand stitched edges\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWipe clean\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRecommended for 3yrs and up\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320490148075,"sku":"Y432498","price":69.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/kids-carry-case-set3-pale-pink-gold-spot-8221368.webp?v=1767883505"},{"product_id":"roger-bear","title":"Roger Bear","description":"\u003cp\u003e\u003cspan\u003eThe Jiggle \u0026amp; Giggle Ethan Bear is the perfect companion for newborns and toddlers! Soft and made with child-safe trimmings, little ones will love the feel of Ethan’s irresistibly soft fur, making it great for cuddles. Ethan, in his adorable outfit, loves going on adventures and can be carried around by his fluffy limbs, which are the perfect size for little hands to hold.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eW20 x H40 x D8cm\u003c\/p\u003e\n\u003cp\u003eAge Suitability    \u003cbr\u003e0+\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003ePolyester\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eCold hand wash in mild detergent. Do not bleach. Dry flat in shade. Do not tumble dry.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320609784043,"sku":"4194565","price":49.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/roger-bear-1305850.jpg?v=1768302365"},{"product_id":"clancy-bear","title":"Clancy Bear","description":"\u003cp\u003e\u003cspan\u003eThe Jiggle \u0026amp; Giggle Clancy Bear is the perfect companion for newborns and toddlers! Soft and made with child-safe trimmings, little ones will love the feel of Clancy’s irresistibly soft fur, making it great for cuddles. Clancy, in his adorable outfit, loves going on adventures and can be carried around by his fluffy limbs, which are the perfect size for little hands to hold.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eW20 x H40 x D8cm\u003c\/p\u003e\n\u003cp\u003eAge Suitability    \u003cbr\u003e0+\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003ePolyester\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eCold hand wash in mild detergent. Do not bleach. Dry flat in shade. Do not tumble dry.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320610046187,"sku":"683078Q","price":64.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/clancy-bear-2390582.jpg?v=1768302126"},{"product_id":"pebbles-duck","title":"Pebbles Duck","description":"\u003cp\u003e\u003cspan\u003eMeet Pebbles! Jiggle \u0026amp; Giggles Pebbles Duck is a cheerful cream duck dressed in adorable sage-green overalls with a little embroidered duck on the front. With soft plush fur, a velvety beak and feet, and a friendly farmyard look, Pebbles is ready for cuddles, playtime and every little adventure.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eW12 x H24 x D9cm\u003c\/p\u003e\n\u003cp\u003eAge Suitability    \u003cbr\u003e0+\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003ePolyester\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eCold hand wash in mild detergent. Do not bleach. Dry flat in shade. Do not tumble dry.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320610111723,"sku":"Q894151","price":34.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/pebbles-duck-6113921.jpg?v=1768302187"},{"product_id":"sadie-goose-rattle","title":"Sadie Goose Rattle","description":"\u003cp\u003e\u003cspan\u003eEncouraging sensory exploration through sound and touch, Sadie Goose Rattle is the perfect companion for little ones. With an adorable yellow floral bow, teal webbed feet, soft wings with textured tags, and a gentle internal rattle, Sadie brings charm and developmental value.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eW8 x H25 x D8cm\u003c\/p\u003e\n\u003cp\u003eAge Suitability    \u003cbr\u003e0+\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003ePolyester\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eCold hand wash in mild detergent. Do not bleach. Dry flat in shade. Do not tumble dry.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320610701547,"sku":"7389049","price":34.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/sadie-goose-rattle-4698558.jpg?v=1768302366"},{"product_id":"daisy-duck-rattle-small","title":"Daisy Duck Rattle Small","description":"\u003cp\u003eFor the little ones, you can’t go wrong with this Plush Duck Rattle. This adorable cuddle buddy was designed using ultra-plush fabrics and child-safe trimmings. Babies and toddlers will be delighted by the enclosed rattle, and it aids in the development of their sense of hearing and sight. An ideal gift for new or expecting parents.\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eW6 x H12 x D6\u003c\/p\u003e\n\u003cp\u003eAge Suitability    \u003cbr\u003e0+\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003ePolyester\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eCold hand wash in mild detergent. Do not bleach, dry flat in shade, do not tumble dry.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320610799851,"sku":"Z055975","price":24.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/daisy-duck-rattle-small-6001277.jpg?v=1768302426"},{"product_id":"juliet-mouse","title":"Juliet Mouse","description":"\u003cp\u003e\u003cspan\u003eJuliet Mouse brings a soft, vintage-inspired charm to plush collections. Featuring a floral sage green dress and a yellow bow, her elegant design and gentle colours offer broad appeal for nursery styling or special occasion gifting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eW15 x H48 x D9cm\u003c\/p\u003e\n\u003cp\u003eAge Suitability    \u003cbr\u003e0+\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003ePolyester\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eCold hand wash in mild detergent. Do not bleach. Dry flat in shade. Do not tumble dry.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320610865387,"sku":"3942020","price":44.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/juliet-mouse-1183467.jpg?v=1768302186"},{"product_id":"plush-safari-block","title":"Plush Safari Block","description":"\u003cp\u003e\u003cspan\u003eCute and smart, the Plush Safari Block is designed to delight a baby’s developing mind with soft-toned graphics, tags, and textures. The enclosed rattle will delight little ones, engaging all their senses and creating hours of fun.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eW13 x H13 x D13cm\u003c\/p\u003e\n\u003cp\u003eAge Suitability    \u003cbr\u003e0+\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003ePolyester\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eCold hand wash in mild detergent. Do not bleach, dry flat in shade, do not tumble dry.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320611225835,"sku":"V665638","price":24.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/plush-safari-block-3584854.jpg?v=1768302130"},{"product_id":"floral-white-bunny-medium","title":"Floral White Bunny Medium","description":"\u003cp\u003e\u003cspan\u003eThis lovable bunny is the perfect companion for newborns and toddlers! Made from ultra-plush fabric, featuring beautiful floral detailed ears and child-safe trimmings, little ones will love the feel of its irresistibly soft fur, making it great for cuddles. Its beanie bottom will help it sit upright during playtime or when displayed on the shelf. This bunny also loves going on adventures and can be carried around by its floppy ears, which are the perfect size for little hands to hold.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eW21 x H35 x D13cm\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003ePolyester\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eCold hand wash in mild detergent. Do not bleach, dry flat in shade, do not tumble dry.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320612176107,"sku":"K374227","price":49.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/floral-white-bunny-medium-8857114.jpg?v=1768302130"},{"product_id":"balloon-voyage-bath-towel-face-wash-in-organza-gift-bag","title":"Balloon Voyage Bath Towel \u0026 Face Wash in Organza Gift Bag","description":"\u003cp\u003e\u003cspan\u003eMake bath time extra special with the Balloon Voyage Towel and Face Washer Set, perfect for bub’s first bath and beyond. Crafted from super soft, absorbent cotton towelling that’s gentle on delicate skin and features intricately embroidered hot air balloons. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eSize    \u003cbr\u003eS:W32 x H32cm\/L:W60 x H120cm\u003c\/p\u003e\n\u003cp\u003eMaterial    \u003cbr\u003eCotton\u003c\/p\u003e\n\u003cp\u003eCare \u0026amp; Use    \u003cbr\u003eDo not bleach or use softeners, Do not dry clean. Do not iron, may be tumble-dried warm. Warm machine wash separately.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47320612471019,"sku":"423793Y","price":49.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/balloon-voyage-bath-towel-face-wash-in-organza-gift-bag-1459695.jpg?v=1768302188"},{"product_id":"farm-fun-dummy-clips-4-asst-designs","title":"Farm Fun Dummy Clips - 4 Asst Designs","description":"\u003cp\u003eKeep baby’s dummy from falling on the floor or getting lost with the Farm Fun Dummy Clips 4 Asst Designs. Featuring a sheep, duck, puppy and bird, these dummy clips are both functional and adorable! Just fasten the clip to a little one’s pram, car seat or clothes to keep the dummy clean.\u003c\/p\u003e\n\u003cp\u003eChoose from 4 designs - Sheep, Duck, Puppy \u0026amp; Bird \u003c\/p\u003e\n\u003ctable class=\"woocommerce-product-attributes shop_attributes\" aria-label=\"Product Details\"\u003e\n\u003ctbody\u003e\n\u003ctr class=\"woocommerce-product-attributes-item woocommerce-product-attributes-item--attribute_pa_colour\"\u003e\n\u003cth class=\"woocommerce-product-attributes-item__label\" scope=\"row\"\u003eColour\u003c\/th\u003e\n\u003ctd class=\"woocommerce-product-attributes-item__value\"\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/pilbeam.com.au\/colour\/multi\/\" rel=\"tag\"\u003eMulti\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"woocommerce-product-attributes-item woocommerce-product-attributes-item--attribute_pa_size\"\u003e\n\u003cth class=\"woocommerce-product-attributes-item__label\" scope=\"row\"\u003eSize\u003c\/th\u003e\n\u003ctd class=\"woocommerce-product-attributes-item__value\"\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/pilbeam.com.au\/size\/w10-x-h16-5-x-d9cm\/\" rel=\"tag\"\u003eW10 x H16.5 x D9cm\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"woocommerce-product-attributes-item woocommerce-product-attributes-item--attribute_pa_age-suitability\"\u003e\n\u003cth class=\"woocommerce-product-attributes-item__label\" scope=\"row\"\u003eAge Suitability\u003c\/th\u003e\n\u003ctd class=\"woocommerce-product-attributes-item__value\"\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/pilbeam.com.au\/age-suitability\/0\/\" rel=\"tag\"\u003e0+\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"woocommerce-product-attributes-item woocommerce-product-attributes-item--attribute_pa_material\"\u003e\n\u003cth class=\"woocommerce-product-attributes-item__label\" scope=\"row\"\u003eMaterial\u003c\/th\u003e\n\u003ctd class=\"woocommerce-product-attributes-item__value\"\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/pilbeam.com.au\/material\/100-polyester\/\" rel=\"tag\"\u003e100% Polyester\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"woocommerce-product-attributes-item woocommerce-product-attributes-item--attribute_pa_weight\"\u003e\n\u003cth class=\"woocommerce-product-attributes-item__label\" scope=\"row\"\u003eWeight\u003c\/th\u003e\n\u003ctd class=\"woocommerce-product-attributes-item__value\"\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/pilbeam.com.au\/weight\/40g\/\" rel=\"tag\"\u003e40g\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"woocommerce-product-attributes-item woocommerce-product-attributes-item--attribute_pa_safety-standards\"\u003e\n\u003cth class=\"woocommerce-product-attributes-item__label\" scope=\"row\"\u003eSafety Standards\u003c\/th\u003e\n\u003ctd class=\"woocommerce-product-attributes-item__value\"\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/pilbeam.com.au\/safety-standards\/this-toy-is-compliant-with-the-australian-safety-standard-as-nzs-iso8124-part-123\/\" rel=\"tag\"\u003eThis toy is compliant with the Australian Safety Standard: AS\/NZS ISO8124 part 1,2,3\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr class=\"woocommerce-product-attributes-item woocommerce-product-attributes-item--attribute_pa_care-use\"\u003e\n\u003cth class=\"woocommerce-product-attributes-item__label\" scope=\"row\"\u003eCare \u0026amp; Use\u003c\/th\u003e\n\u003ctd class=\"woocommerce-product-attributes-item__value\"\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/pilbeam.com.au\/care-use\/cold-hand-wash-in-mild-detergent-do-not-bleach-dry-flat-in-shade-do-not-tumble-dry\/\" rel=\"tag\"\u003eCold hand wash in mild detergent.Do not bleach. Dry flat in shade. Do not tumble dry.\u003c\/a\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Pure Apotheca","offers":[{"title":"SHEEP","offer_id":47323783725291,"sku":"515511L","price":24.99,"currency_code":"AUD","in_stock":true},{"title":"DUCK","offer_id":47323783758059,"sku":"A010288","price":24.99,"currency_code":"AUD","in_stock":false},{"title":"PUPPY","offer_id":47323783790827,"sku":"5968198","price":24.99,"currency_code":"AUD","in_stock":true},{"title":"BIRD","offer_id":47323783823595,"sku":"579234R","price":24.99,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/farm-fun-dummy-clips-4-asst-designs-9685827.jpg?v=1768302192"},{"product_id":"snuggle-hunny-baby-milestone-cards-25pk-meadow-pink-sand","title":"Snuggle Hunny Baby Milestone Cards 25pk Meadow \u0026 Pink Sand","description":"\u003cp\u003e\u003cspan\u003eCapture your baby's milestone moments and document their 'firsts' in photographs to treasure for a lifetime with our Meadow \u0026amp; Pink Sand Milestone Cards. \u003c\/span\u003eThis 2 in 1 pack contains 25 Reversible milestone cards and make the perfect gift for a new baby gift, or baby shower.\u003c\/p\u003e\n\u003cp\u003eCards included:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTips for taking great announcement photos\u003c\/li\u003e\n\u003cli\u003eI’m here \/ hello world\u003c\/li\u003e\n\u003cli\u003eIntroducing... (date, time, weight, length)\u003c\/li\u003e\n\u003cli\u003eOne week old (1, 2 \u0026amp; 3 weeks old)\u003c\/li\u003e\n\u003cli\u003eOne month old (1-11 months old)\u003c\/li\u003e\n\u003cli\u003eOne year old\u003c\/li\u003e\n\u003cli\u003eToday I smiled for the first time\u003c\/li\u003e\n\u003cli\u003eI slept through the night\u003c\/li\u003e\n\u003cli\u003eYum! I’m eating solid food\u003c\/li\u003e\n\u003cli\u003eMy first tooth (date)\u003c\/li\u003e\n\u003cli\u003eI crawled today!\u003c\/li\u003e\n\u003cli\u003eWatch out I’m walking now!\u003c\/li\u003e\n\u003cli\u003eMy first word is... (date)\u003c\/li\u003e\n\u003cli\u003eMy first Christmas\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCards are 14cm in diameter.\u003c\/p\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47366169493739,"sku":"8255426","price":34.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/snuggle-hunny-baby-milestone-cards-25pk-meadow-pink-sand-4711062.jpg?v=1769693589"},{"product_id":"snuggle-hunny-baby-milestone-cards-25pk-rosebud-pink-sand","title":"Snuggle Hunny Baby Milestone Cards 25pk Rosebud \u0026 Pink Sand","description":"\u003cp\u003e\u003cspan\u003eCapture your baby's milestone moments and document their 'firsts' with our Rosebud \u0026amp; Pink Sand Milestone Cards. \u003c\/span\u003eThis 2 in 1 pack contains 25 Reversible milestone cards that would make the perfect gift for a new baby gift, or baby shower.\u003c\/p\u003e\n\u003cdiv class=\"c-product-main__accordion-container o-accordion\" data-accordion-container=\"\"\u003e\n\u003cdiv class=\"c-product-main__accordion-slide o-accordion__slide is-open\" data-accordion-slide=\"\"\u003e\n\u003cdiv id=\"details-content\" role=\"region\" aria-labelledby=\"details\" aria-hidden=\"false\" class=\"c-product-main__accordion-content o-accordion__content\" data-accordion-body=\"\"\u003e\n\u003cdiv class=\"c-product-main__description o-type--2\"\u003e\n\u003cp\u003e\u003cstrong\u003eCards included:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTips for taking great announcement photos\u003c\/li\u003e\n\u003cli\u003eI’m here \/ hello world\u003c\/li\u003e\n\u003cli\u003eIntroducing...\u003cspan\u003e \u003c\/span\u003e\u003cem\u003e(date, time, weight, length)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003eOne week old (1, 2 \u0026amp; 3 weeks old)\u003c\/li\u003e\n\u003cli\u003eOne month old (1-11 months old)\u003c\/li\u003e\n\u003cli\u003eOne year old\u003c\/li\u003e\n\u003cli\u003eToday I smiled for the first time\u003c\/li\u003e\n\u003cli\u003eI slept through the night\u003c\/li\u003e\n\u003cli\u003eYum! I’m eating solid food\u003c\/li\u003e\n\u003cli\u003eMy first tooth\u003cspan\u003e \u003c\/span\u003e\u003cem\u003e(date)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003eI crawled today!\u003c\/li\u003e\n\u003cli\u003eWatch out I’m walking now!\u003c\/li\u003e\n\u003cli\u003eMy first word is...\u003cspan\u003e \u003c\/span\u003e\u003cem\u003e(date)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003eMy first Christmas\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eCards are 14cm in diameter.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pure Apotheca","offers":[{"title":"Regular","offer_id":47366169788651,"sku":"798845S","price":34.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0656\/2529\/3035\/files\/snuggle-hunny-baby-milestone-cards-25pk-rosebud-pink-sand-4029976.jpg?v=1769693589"}],"url":"https:\/\/pureapotheca.com\/collections\/baby.oembed?page=4","provider":"Pure Apotheca","version":"1.0","type":"link"}